Personal grooming for men is a no-brainer if you want to feel more confident. But it can be difficult to know what that entails or what is best for you. Need some pointers? Discover our 9 essential male grooming tips that’ll have you looking good, smelling better, and owning any room you walk into.
1. Shower the Smart Way
Showering (or bathing) is essential in any male grooming regime – everyone knows that. But if you want to stay fresher for longer, you need to make sure you’re doing it the right way.
Use a good-quality body wash that removes body odor and smells irresistible. Give areas that get particularly sweaty, like armpits and feet, more attention to help wash away residual odor.
Try our Aqua Bergamot Premium Deodorant Stick, designed to keep you feeling fresh for up to 12h.
On top of normal washing, you should also regularly exfoliate your face and body to unclog pores and remove dead skin cells. This helps skincare products like moisturizers to soak in more effectively. Choose a loofah, back scrubber, or natural face/body scrub for the best results.
Extra tip: Go easy on the temperature – wash with lukewarm water, as hot water can dry out your skin.
2. Prime Your Hands
Keep your nails trim and use a high-quality lotion or nourishing hand butter daily (especially in colder months) to keep your hands soft and presentable. This isn’t just for aesthetics – showing your hands some love can help prevent dry skin and painful hangnails.
More hand-care tips: Avoid very hot water when washing your hands, swap the hand dryer for paper towels if you can, and don’t forget about them when applying sunscreen.
3. Listen to Your Hair
Everybody’s hair has different needs at different times. Discover what your hair is currently craving and invest in quality products that will help. For example, if your hair is feeling dry and dull, check out our Apollo 2-in-1 Shampoo + Conditioner, designed to wash and condition your hair while delivering the fresh fragrance of sage and cedarwood.
When it comes to styling, experiment with different cuts to find the trim that suits you and your hair type. Need some inspiration? Go classic with some short sides, long top action, or go for that 90’s throwback look with a middle parting.
Styling tip: Start with damp hair when using styling products, like creams, gels, wax, pomades, and gels. Try our Understated Cream for a light hold.
4. Get the Perfect Shave
Whatever your style, a perfect shave is important.
If you’re going for that clean-shaven look, exfoliating regularly, investing in a good razor, and using a quality shaving cream can minimize irritation, reduce razor bumps, and give you a smooth finish. Follow the grain of your hair and take your time.
Need some beard grooming tips? Whether you’re rocking stubble or a full-on beard, keeping your facial hair well-trimmed can help give the impression of ‘intentional’ instead of ‘hasn’t been home in a few days’. If it’s long enough to run a comb through it, go for it.
Extra tip: Use a nourishing beard oil to keep your hair soft and smelling fine.
5. Put Your Face First
Face care is more than just a splash of water in the morning. Daily cleansing, moisturizing, and use of sunscreen (yes, even in winter) help keep your skin looking youthful and reduce the risk of breakouts.
Products with SPF can help protect your skin from harmful UV rays and minimize premature aging. If you slack on the sun protection, you may end up paying for it in anti-aging products in a few years.
Revitalizing hack: Got under-eye bags? Try putting a teaspoon in your freezer overnight and placing it on your under-eye skin in the morning to soothe the skin and boost circulation.
When you look good, you feel good.
6. Stay Hydrated
Staying hydrated enhances your skin's appearance, aids digestion, and boosts energy levels. Always carry a reusable water bottle. And remember, if you're thirsty, you're already dehydrated.
Be aware of situations that can make you dehydrated and prepare for them, e.g., take more water to a summer picnic or on your morning run when it’s hot out.
Hydration hack: If you struggle to drink plain water, make things more interesting with frozen fruit or natural infusions.

7. Keep Your Dental Hygiene On Point
Regular brushing, flossing, and dental check-ups are essential. A bright, healthy smile not only looks good but also boosts your confidence and makes a lasting impression.
Fresh breath hack: Use a tongue scraper to remove odor-causing bacteria.
8. Know Your Fragrances
To smell amazing all day and night long, you need to be clued up on the different types of fragrance products and how to use them:
Antiperspirant
By blocking sweat glands and minimizing perspiration, antiperspirants reduce sweating and help you stay dry and comfortable throughout the day. Want our recommendation? Check out our Apollo Antiperspirant Deodorant Stick to get sweat under control.
Deodorant
Unlike antiperspirants, deodorants don't stop you from sweating. Instead, they target the bacteria and mask the body odor caused by bacteria, keeping you smelling fresh and clean.
Body spray
The finishing touch, a well-chosen fragrance enhances your presence, makes you memorable, and adds sophistication.
Want the full read on fragrance products? Check out our ultimate guide to antiperspirant, body spray, cologne, and deodorant.
How to apply fragrances
After you get out of the shower with clean skin, pat your skin dry and moisturize. Then, apply deodorant or antiperspirant before you start sweating. Finish by spritzing cologne on your wrists, neck, and other pulse points.
More of a one-product kinda guy? We’ve teamed up with world-renowned perfumers to create our Fine Fragrance Collection of deodorant body sprays and sticks, where irresistible fragrance meets powerful body odor protection. Check out our Blue Lavender Premium Deodorant Body Spray, designed to keep you feeling fresh, protected and smelling incredible for up to 72h. Need a second opinion? Men’s Health awarded it best post-workout fragrance for 2023.
9. Dress to Impress
Understanding what fits, what matches, and what's in style can be a real confidence booster. And remember, being well dressed means finding the right clothes for you. Think about your lifestyle and your personality and find the outfit to match. Whether you’re looking for a festival fit or looking to turn heads with the right suit, find the clothes that get you walking out the door in the morning with your head held high.

Outfit hack: Knowing your style and building a wardrobe of complementary pieces can save you time and energy in the morning.
That’s a wrap
Take what you've learned about male grooming here, make it your own, and stride out into the world with confidence.
Want to leave a lasting impression everywhere you go? Check out our award-winning Fine Fragrance Collection.
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